Zvi Shalgo, PTL's founder and CEO, was invited to participate in a panel discussion at the Israel Business Conference 2014 - the leading economic event in Israel. It took place on December 7-8, 2014 in Tel Aviv.



The conference is Israel's key platform for global players, scholars, top executives, diplomats and young innovators and entrepreneurs. At the two-day conference with more than 4,000 participants - from Israel and from all over the world. 


In May 2014 Fenedex, the largest exporter network in the Netherlands,held the annual China Symposium which deals mainly with the current state of affairs and how to successfully do business in China.


 Photographer: Maurice Mikkers


This year’s symposium allowed attendees to take part in the organization of the program while being given the chance to actively participate.


Symposium Topics Covered:

• Outsourcing and production in China

• Market entry options

• Limiting legal risks (IPR, scams)

• The hedging of currency risks and Chinese Renminbi accounts in the Netherlands

• Working with Chinese agents / distributors; cultural aspects and effective management

• Taxation in China; the tax structure and the effects of Free Trade Zones in Shanghai.

• Operational Audits: operational turnaround and change management within your Chinese sales / production site


PTL Group is a member of the CHINA HELP DESK FORUM at FENEDEX, a small group of carefully selected China business experts committed to assist Dutch companies with their activities in China. 


Arie Schreier, VP of Sales and Marketing from PTL Group, was invited to give a workshop about Outsourcing Production and Operational Audits in China.

The workshop with PTL Group's Arie Schreier


The experience of starting independent operations in the Chinese market has proven to be very challenging for most companies. With the ever-growing intensity of competition in China, operational excellence has become the main factor for success.


The workshop was followed by one-on-one meetings with around 10 companies interested in setting up business operations in the Chinese market.The discussionsincluded valuable insight and advice for each company’s specific case.



PTL Group assists foreign companies with business operations in China. The solutions are always custom-delivered to each client, depending on their needs and stage of entry.


Video Series: China business knowledge for foreign SMEs in China.

Quelles stratégies sont à prioriser pour les PMEs cherchant à développer leurs ventes en Chine? Quel modèle d'affaires devrait être priorité dans le but de réduire le risque et d'augmenter la popularité d'une marque? Quelles problématiques fiscales avancés les PMEs devraient-elles connaître lorsqu'elle lance leurs opérations en Chine?

Le CCBC vous invite à une table ronde, mené par Mr. Zvika Shalgo, président de PTL Group, sur les "best
practices" entourant la gestion des opérations en Chine. M. Shalgo partagera tout d'abord ses connaissances sur les sujets en guise d'introduction afin d'ouvrir la discussion sur les questions précises des entreprises participantes en ce qui a trait aux modèles d'affaires, la gestion des opérations et les problématiques fiscales avancées.

What strategy is best for SMEs in order to develop sales in China? What business model should be prioritized in order to reduce risk and increase brand awareness? What advanced financial issue should SMEs be aware of when launching their business in China?

CCBC invites you to a round-table discussion led by Mr. Zvika Shalgo, PTL Group president, on the best
practices surrounding operational management. Mr. Shalgo will first share his thoughts on the topic in
introduction and then open the floor to share experiences and address specific questions of attending
companies in regards of business models, operational management and advanced financial issue.

A seminar addressing the important issues facing startups and mature companies entering the Chinese market.

In partnership with Israel Ministry Of Economy

Israeli high-tech companies interested in operating in China must determine the best way to approach the Chinese market. It is well-known that the Chinese market enjoys one of the fastest economic and technological growth rates, opening significant opportunities for Israeli entrepreneurs and high-tech executives. Nonetheless, successful integration into the Chinese market can be a highly challenging process, considering cultural differences, as well as business and regulatory issues, that dictate a new set of game rules.

The seminar will provide Israel high-tech executives with practical advice and tools based on the experience of experts as well as managers of Israeli high-tech companies already operating in China.

Topics include: 

• Integration strategies for the Chinese market
• Cooperating with Chinese companies
• Social and business culture in China – managing negotiations
• Legal and technological IP aspects of operating in China
• Business and financial aspects of operating in China
• Penetration and growth business models for the Chinese market
• Fundraising and financing a Chinese venture
• Manufacturing in China
• Sales and distribution channels in China
• Competitive business models - how to differentiate your business in large international markets

Senior managers from leading high-tech companies will present case studies and share their personal experiences with starting operations in the Chinese market.

The seminar is intendedfor senior executives of startups and high-tech companies, CEOs, CFOs, controllers, investors and stakeholders in Israel's high-tech industry.


For additional details, contact Iris Golani:
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On 6th October, 2013, Matrix Global held a seminar in Tel Aviv, Israel, about the Chinese web and mobile market. The title of the seminar was: How not to fail the world's largest application market.

Invited by Matrix, Mr. Johnny Lee, Business Development Director of China Telecom, attended the seminar.

At the event also in attendance were the top executives from application development companies looking for opportunities in the Chinese market.

Ziv Mandl, CEO of Matrix Global, opened the seminar followed by Mr. Johnny Lee, who gave an overview on the needs  of the Chinese applications market.

 Zvi Shalgo, the founder and CEO of PTL Group, spoke about the importance of having a platform to help Israeli companies enter China.

 The event was closed by Yair Metz and Ronen Engler, both from Matrix, who gave a speech about the cultural differences in doing business in China and about localization and offshore services in China, respectively.

Mr. Lee said that China Telecom is seeking partnerships with Israeli IT companies to operate in China and with services companies to help the initial entities entering the Chinese market.

Mr. Lee showed interest in the Research and Development center of Matrix in Changzhou, and is considering a partnership with them and with PTL Group. PTL Group is already a partner of Matrix in China.

Celebrating 13 years, PTL Group organized the Shanghai Club’s Roaring ‘20s party for its customers.

On the 10th of October, PTL Group organized a party to celebrate its 13 years in China. The event was held in front of the beach of Herzlia inside Duplex, a beautiful venue for private events. All of the Israeli clients were invited to the event.

The venue was beautifuly decorated by PTL Group and was inspired by the Shanghai Club in the 20s. The waiters were wearing authentic Chinese clothes from that era, while the Jazz band and the detailed decorations of the venue, along with the beautiful outfits of the guests, created a very special and unique atmosphere.

During the evening, Zvi Shalgo, the founder of PTL Group, presented all of the most important moments of the company , while Arie Schreier, VP of Sales and Marketing, addressed the cultural differences that those working in China encounter every day. Chris Pan, the Logistics Department Manager, entertained the guests by performing a Chinese song straight from the Chinese Belle Époque.

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