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Does your sales man in China have an Official Company Wechat account?

Posted by PTL Group
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on Wednesday, 01 June 2016
in Business in China

If the first question that comes to your mind when you read the above sentence is: ”What on earth is Wechat?”  or “What is Official Wechat account?” you are in trouble with your knowledge about China.

If your question is “Why would my sales man need an Official WeChat account?” you are in a better position but not up to date with marketing strategy in China.

As may you already know, many of the marketing tools as well as social media are different in China. Google, YouTube, Facebook and Tweeter do not work in China so you need to adopt the Chinese tools.

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PTL Group bringing the Chinese social media tips to Tel Aviv Google Campus

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on Thursday, 28 January 2016
in Business in China

Many Israeli companies for some time now have worked within the BAT kingdom, and realized it has big challenges when it comes to branding. In China the censorship of information has built an ecosystem that today we call the Chinese Digital Media ground, and to that mix we include Baidu as the most used search engine tool. How we perceive messages and execute projects is different than in the west, and the only way on how to master the use of these channels to reach the Chinese audience starts with opening your company accounts and crafting messages in Mandarin simplified characters.

It is a fascinating world that reaches a large audience, and when done properly, can expose your Brand to thousands of prospects. So let us start with a few tips on how to accomplish this while sitting from your headquarters in Israel with a team on the ground. These tips were shared in our past Digital Marketing seminars in Tel Aviv.

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Chinese New Year

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on Thursday, 28 January 2016
in Business in China

We welcome another year in our lives while leaving the Sheep year behind. For those who are unaware, in 2016 we will be celebrating the year of the Monkey. Those born under this particular sign are characterized by their intelligence as well as their versatility. To top that off, they are extremely honest and their gentleness allows them to construct long-lasting business and personal relationships. On the not-so-positive side, monkeys might come off as impulsive with a slight tendency to look down upon others. So if you were born either in 1956, 1968, 1980, 1992, 2004 you might relate to the above description.

 However, what will 2016 bring upon us?

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WeChat turned 5 years old in January, we toast to many years to come!

Posted by PTL Group
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on Thursday, 28 January 2016
in Business in China

WeChat turned 5 years old in January, and in its “short” existence it has reached over 650 million monthly active users. It is estimated that there are 2 billion shares sent per day, and 1.8 billion published on Wechat Moments. There are over 10 million WeChat official accounts and over 150,000 offline stores integrated with WeChat payment’s eWallet. Its rapid evolution and its user friendliness have permeated our daily existence within China’s ecosystem. Our conclusion: WeChat is the tool to consider for developing business in China. Here we list the official account benefits and hope you see the benefits too:

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Is Your WFOE in China Optimized? Find Out Where You’re Exposed

Posted by PTL Group
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on Thursday, 28 January 2016
in Business in China

So you’ve set up a Wholly Foreign-Owned Entity in China and things are humming along fine. Sales are growing, your employees seem happy and eager to come to work, and the relations between your entity and Chinese tax authorities is in its honeymoon phase – you're dotting all the “i”s and crossing your “t”s.  Or so you think.

The more time a company spends operating and conducting business in China, naturally the more comfortable and lax its managers become. What starts with great attention to detail and appreciation for the bureaucracy that is China, often the excitement of acquiring new clients and earning more revenue causes overseas managers to lose control of the WFOE’s optimization.

 

Take Active Steps Now to Reduce Future Risk and Exposure:

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China Supreme Court Determines Pure Non-competition Agreements Do Not Constitute a Security Measure for Trade Secret Protection

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on Monday, 26 October 2015
in Business in China

 

Under the PRC Anti-Unfair Competition Law (Article 10), one of prerequisites for the protection of certain technical or business information as a trade secret is whether the owner has taken security measures to maintain its secrecy. In practice, many enterprises may use non-compete agreements signed with employees as a security measure to protect their trade secrets. Such agreements, however, are usually pure competition restriction agreements, which only provide that the employee may not work for competitors or run competing businesses for himself within a certain period after termination or expiration of the employment. In a trade secret infringement case (Shanghai Industrial Co., Ltd. v. Huang Ziyu and Shanghai Safeiya Textile Co., Ltd.) retried by the Supreme People’s Court(“the Supreme Court”), the Supreme Court determines that "pure non-competition agreements” does not constitute a security measure on the grounds that such agreement does not explicitly embody the employer’s intent to keep secret and the scope of the information to be protected as trade secret.

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Hangzhou as the Chinese Silicon Valley

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on Monday, 26 October 2015
in Business in China

Home to Jack Ma, Alibaba’s founder and e-commerce savvy, Hangzhou is now being positioned as the next Silicon Valley in China. With the help of the government and private investors, new technological clusters are being built along the municipality.

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The Challenge Of Outsourcing

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on Monday, 26 October 2015
in Business in China

 

Globalization completely changed the way we do business, it broadened markets, generated economies of scope and erased boarders between nations allowing the free flow of goods and services. Outsourcing was one of the major strategies that boomed during this period, multinational enterprises (MNE’s) outsourced its operations to countries with cheaper labor and natural resources. However, outsourcing has recently leaped from manufacturing into service industries, such as call centers and order service fulfillment operations, raising the question, when is it convenient to outsource?

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WFOEs Now Permitted To Provide E-Commerce Services

Posted by PTL Group
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on Monday, 26 October 2015
in Business in China

It is a well-known truth that e-commerce is the strongest trend revolutionizing how business gets done all over the world, especially when talking about China. As of December 2014 China had a population of 1.4 billion people out of which 190 million of them were part of the online shopping community. By 2020, China’s total online retail is expected to reach 10 trillion (RMB), accounting for 16% of total sales, and China’s e-commerce (including online B2B transactions) will reach 30 trillion (RMB).

Bigger and better smartphones with improved functionalities, along with app development, QR codes and mobile payment features have all contributed to shorten shopping procedures and improved mobile shopping convenience. Up until last year, e-commerce was a no-go to foreign enterprises but a new policy is changing the rules of the game.

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Chinese Investors –Israeli Technologies: Conference Highlights

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on Monday, 15 June 2015
in Business in China

A high-tech conference entitled “Chinese Investors –Israeli Technologies” was held last week by the research firm IVC at the Tel-Aviv stock market in Israel.

The conference was opened by IVC’s Michael Adam who unveiled some interesting figures. According to IVC, Israeli firms are expected to raise $1.2-1.5 billion USD by the end of the current year, half of which is expected to come from Chinese investors -and this is the conservative estimate. For 2015,IVC estimates about half of the fundswill come from Chinese investors.

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Is Israel China’s New Best Friend?

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on Thursday, 14 May 2015
in Business in China

With increasing investments in Israeli tech startups and universities, and a wide-spread adoration for Israeli entrepreneurial spirit, China-Israel relations are stronger than ever and set to grow even closer. Two Israeli businessmen, including Zvi Shalgo, Managing Partner of Synergy Funds, provide their insights on Israeli activity and opportunities in the Chinese market.

Full Story:
http://nocamels.com/2015/05/china-israel-tech-relations/

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Edutech in China Infographic

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on Tuesday, 05 May 2015
in Business in China

The development in education technology is revolutionizing the field, in China as well.

The following infographic, created by Edufraction.com, provides an overview of the intensive advancement of this area in recent years. 

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Infographic: China's Social Media

Posted by PTL Group
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on Tuesday, 24 March 2015
in Business in China

(To view the inforgrpahic please click 'Continue reading' below)

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Taditel - CI3 opening ceremony event invitation

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on Wednesday, 14 January 2015
in Business in China

Happy New Year to you!

As you may know, PTL Group, besides providing platform to foreign SMEs in China, has also established a manufacturing incubation platform which hosts the manufacturing operations of foreign SMEs. 

The manufacturing incubation facility is managed by PTL Group’s sister company,CI3 ( Changzhou Initiative Industrial Incubator). This month, CI3 is having a ribbon-cutting event for an inaugural factory opening of its client Taditel. This will be the 7th client that has utilized the CI3 facilities. 

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“Tier System” Investments in China: An Overview

Posted by PTL Group
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on Tuesday, 16 September 2014
in Business in China

China’s growth is reflected in numerous cities around the country. From east to west and north to south, many cities in China have experienced unprecedented economic growth during recent years. Consequently, the government created a classification system based on “tiers”.  

The Chinese Tier System

The aim of the tier system is to rank cities throughout China. It is based on economic structural factors rather than size or demographic data. The leading points for this structure are: population size, development of services, infrastructure, cosmopolitan nature and economic growth

The Industrial Incubation Initiative leaped in the summer

Posted by PTL Group
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on Tuesday, 16 September 2014
in Business in China

 On August 5, 2014, the Consul General of Israel in Shanghai, Mr. Arnon Perlman, paid a visit to “Changzhou Industrial Incubation Initiative” (CI3) in Changzhou. Mr. Perlman was given a tour of the premises including company visits to Tuttnauer (www.tuttnauer.com) from Israel, and Lytron (www.lytron.com) from the USA; both medical device companies operating in CI3 and producing for the Chinese market. On that same visit, Mr. Perlman together with Mr. Zvi Shalgo met with Changzhou mayor Mr. Fang Guoqiang and Foreign Affairs Office of Changzhou Municipal People’s Government Director Mr. Du Jibin.

Operating and promoting foreign company's internet presence and activities in the Chinese web

Posted by PTL Group
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on Tuesday, 22 July 2014
in Business in China

Helen Doron & PTL Group

30 years ago Linguist Helen Doron developed a method for teaching English as a foreign language to young kids, a method that imitates the way in which babies learn their mother tongue. Today, Helen Doron English is an international franchise network in over 30 countries, and has recently expanded into China becoming one of our clients.

In China, Helen Doron English currently operates a total of 18 learning centers in nine different cities. Fortunately, the chain continues to expand and grow in China, mainly due to their executive's large scale and long term strategic attitude. In this context, one of their decisions was to choose PTL Group's local operational management services to support their growing portfolio of English learning centers.

The PTL Group marketing department is operating and promoting the Helen Doron presence and activities on the Chinese web. A conversation with Sara Song, PTL Group's project manager of Helen Doron's online marketing, clarifies how this service model works:

R&D Centers and Incubators and as a Growth Model for Israeli Companies in China

Posted by PTL Group
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on Monday, 21 July 2014
in Business in China

PTL Group was invited to take part in the first meeting held between the Task Force for China's affairs in the Israeli Ministry of Economics, and a working team for high-tech interests which represents the Chinese government.


How do you benefit from the knowledge accumulated by Israeli companies and Chinese elements in order to promote the activity of Israeli companies in China? That was the main question of a special seminar that was held recently in Tel Aviv.  Among this question and other things, also examined were models of incubators and R&D centers suited for Israeli companies in China.

That was the first meeting between the Task Force for China's Affairs in the Israeli Ministry of Economics led by Chief Scientist Avi Hasson, and a working team for high-tech interests representing the Chinese's government and led by Ren Zhiwu, deputy director-general of the High-tech Industry Department of the NDRC (National Development and Reform Commission). The Chinese delegation included representatives from the local industry and the four industrial parks which were chosen by the Chinese government for the issue of cooperation with Israel.

A cooperative agreement signed between the Israeli and Chinese governments will help support Israeli companies

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on Monday, 14 July 2014
in Business in China

In the last five years, we have witnessed the buildup of an Israeli cooperation with the city of Changzhou, Jiangsu Province. PTL Group, which stands behind various Israeli projects in the city, is one of the major driving forces in this buildup.

The agreement, which was signed between the Israeli Office of the Chief Scientist, the Chinese Ministry of Science and Technology and the Science and Technology Department of Jiangsu Province, addresses the cooperation with Jiangsu Province and Changzhou's Innovation Park. Changzhou, which is 50 minutes by high-speed train to Shanghai, is regarded as one of the major cities in China for business activities of Israeli technological companies in the country.

According to this agreement, Israeli companies can benefit from a comprehensive support package, which include bonuses and extenuations above and beyond what was set as standard in similar agreements. This bonus package includes, among other things, tax reductions, unique grants that help to accelerate the start up stage, specific loans and incentives in order to attract more Israeli industrial companies to the park. Israeli companies that operate in the medical sector will benefit from additional assistance in order to obtain the necessary permissions from the CFDA (Chinese Food and Drug Administration).

Matrix opens Nanjing IT training center, a joint venture with PTL Group

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on Monday, 07 July 2014
in Business in China

IT integrator Matrix IT unit John Bryce Hi-Tech College and PTL Group have opened new training center in Nanjing in collaboration with the Nanjing Quality & Inspection Center, which authorizes every software product developed in the city before marketing.

The new center in Nanjing is another milestone passed since Matrix's entry into China over six years ago. Matrix started with establishing John Bryce Colleges in Shanghai and Beijing and today serves international clients such as Intel, SAP, EMC, Autodesk, and Adobe, as well as Chinese corporations such as China Mobile and ZTE. To date, John Bryce China has trained over 8,000 senior high-tech engineers. A year ago, Matrix and PTL Group launched a Development Center for Mobile Apps in Changzhou.